Will Friend IIYour Friend in Real Estate

Will’s background in sales and marketing brought him to the world of real estate. It was while job hunting for a sales position in 2014 that Will accidentally stumbled on an opportunity to become an agent and truth be told he has not looked back.

Will has a servant’s heart and offering the best client care and service is of paramount importance to him. Will derives enormous satisfaction from going above and beyond, while negotiating the best deal possible for both buyers and sellers.

Being a west Michigan native, Will knows the Grand Rapids metro area very well, so moving with the local market trends is easy for him and he prides himself on staying up to date with the latest available data.

Having Will work with you on a real estate transaction will prove to be as stress free as is possible during what can often be a very stressful time. With his calm, rational demeanor, and his hard working ethic, Will turns challenges into opportunities and makes seemingly big obstacles in the process fade away.

In his down time Will loves to spending time with his beautiful wife and children, often playing board games or cards. He is very active in his church, and his faith shows through in all he does both personally and professionally.

Being remembered or thought of as an honest down to earth person is the note Will strives to finish each transaction on, and he never fails to remind you that buying or selling a home is easy with a friend on your side!

Personal Insight

Reviews on Zillow

  • Highly likely to recommend
    7/1/2019 - ajnemecek
    Bought a Single Family home in 2019 for approximately $175K in Wyoming, MI.
    In a highly competitive market and with a narrow window of time, Will did a fantastic job of helping us find a solid house that meets our family's needs. He walked with us each step of the way and advocated for us through the process so that our offer was accepted. We are so thankful our paths crossed through a family referral, because Will has become not just our agent but our friend.
  • Highly likely to recommend
    7/1/2019 - jessicakuncaitis
    Bought and sold a Single Family home in 2019 for approximately $225K in Byron Center, MI.
    This is our 3rd time closing a transaction with Will Friend in the last 4 years. We have only have positive to say about Will. Everything he says and does is done with honesty and integrity. He makes sure all questions are answered thoroughly and promptly. He responds to messages and texts basically immediately regardless of the time of day. On top of it all hes a great christian guy that we can honestly just say, "we don't know what all this means but we trust you" and that says a lot while making these types of decisions. Will Friend goes above and beyond and we recommend him to everyone that talks about realty needs.
  • Highly likely to recommend
    6/26/2019 - seannemecek
    Bought a Single Family home in 2019 for approximately $175K in Wyoming, MI.
    Will helped us through the whole buying process from beginning to end and beyond. He helped us find the best mortgage company, warned us about pitfalls in this market, prepared us for what we needed to offer, and negotiated a quick deal. He was patient with our questions and a calming presence in our urgency to find a house. You can't find a better realtor than Will Friend. If I ever move again, he will be my first call!
  • Highly likely to recommend
    6/24/2019 - ajs0371
    Bought a Single Family home in 2019 for approximately $175K in West Grand, Grand Rapids, MI.
    Will helped us craft a competitive offer under a time crunch, as well as work through the process that follows. He was always available and beyond helpful. I'd happily recommend him to anyone looking for either a buying or selling agent.
  • Highly likely to recommend
    6/24/2019 - ecashmus
    Bought a Single Family home in 2019 for approximately $225K in Grand Rapids, MI.
    He was honest with any questions we had and worked with us and the seller to ensure we received the most fair price on our new home purchase. We would recommend Will to anyone looking to buy or sell their home!
  • Highly likely to recommend
    6/17/2019 - beaugotch
    Sold a Single Family home in 2019 for approximately $250K in Caledonia, MI.
    Will was courteous and organized. He made the process of selling our home easy and hassle free. His knowledge of the current market and his expertise in selling a home was very beneficial throughout the process. We couldn't be happier with the service we received and the selling price of our home. We would recommend Will to anyone who is looking to sell their home!
  • Highly likely to recommend
    6/7/2019 - acrawford1113
    Sold a Single Family home in 2019 for approximately $200K in Kentwood, MI.
    We cannot say enough great things about Will and the process we went through of buying and selling. He was able to talk us through our reservations, and get us excited about the whole home buying and selling process. Will was very accommodating to our schedule and always available when we had questions. I would recommend him to anyone I know looking to buy or sell their home! I'm happy to not only call him a great friend, but our awesome realtor! Thanks Will.
  • Highly likely to recommend
    5/24/2019 - lydiafaith100
    Bought a Single Family home in 2019 for approximately $75K in Baxter, Grand Rapids, MI.
    Always great working with Will, top notch realtor . He is a good communicator and very knowledgeable he also is truly a great friend and person of high integrity
  • Highly likely to recommend
    5/8/2019 - Shannon Gerow
    Bought a home in 2019 in Eastown, Grand Rapids, MI 49506.
    Will was extremely helpful during our home search process. He understood what we were looking for and was always quick to respond. As first time home buyers, we were not sure what to expect and Will guided us every step of the way. I highly recommend Will if you are looking to buy or sell a home!
  • Highly likely to recommend
    4/2/2019 - tom71433
    Bought and sold a Single Family home in 2019 for approximately $175K in Wyoming, MI.
    We were workkng on a tight schedule that we didn’t think was going to be realistic but will mad it happen! He found us a home that we love and got us more for our house than we ever expected.
    Couldn’t be happier with how everything went!!

Professional Info

RE/MAX Of Grand Rapids
4362 Cascade Road SE Suite 208
Grand Rapids, MI 49546
Information is provided in part by IDX. All information provided is deemed reliable but is not guaranteed and should be independently verified. In consideration for the receipt of the information on this page, the recipient agrees to use the information solely for the private non-commercial purpose of identifying a property in which the recipient has a good faith interest in acquiring.